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2007-07-02 - FST Shafts Signs Meng & Associates

BOULDER, Colo. — America’s steel shaft specialists, FEMCO Steel Technology (FST) announces that it has signed Meng & Associates Inc. of Georgetown, Texas, for public relations and marketing support.

“FST is exclusively dedicated to the design, development and distribution of high-quality steel golf shafts. We’re very specialized because it’s all we do,” says Larry Bodle, director of marketing for FST Shafts. “Because of that, we wanted marketing support from a firm that was equally specialized in golf equipment, and Meng & Associates is uniquely qualified. We’re confident they will help us increase our brand awareness and deliver our message directly to golfers and custom clubmakers.”

Specializing in brand building and public relations, Meng & Associates is a full-service marketing firm that has built strong relationships in the golf industry. As a part of that service, Meng & Associates also founded the ClubmakingWire (www.clubmakingwire.com), the industry’s only on-line news service entirely dedicated to golf equipment and custom fitting.

“We’re very excited about our new partnership with FST Shafts,” says John Meng, president of Meng & Associates. “FST provides shafts to such major OEM’s as TaylorMade, Cleveland and Tommy Armour. FST has already made a strong name within the golf manufacturing industry with a single-minded focus on steel shaft quality and innovation, and we’re eager to help them grow and build their brand worldwide.”

FST is committed to continual improvement and development of high-quality and high-performance golf shafts. FST’s innovative steel shafts are growing in popularity with golfers and clubmakers all over the globe.

FST is committed to continual innovation and technological advancements, while never losing sight of its primary goal of providing steel shafts made to the highest quality standards.

For more information about FST and FST products, visit www.fstshafts.com.



Headquartered in Boulder, Colo., FEMCO Steel Technology (FST) is a leading designer, manufacturer and distributor of high-quality steel golf shafts, including the premium KB Series of shafts which features Moment of Inertia technology. Since 1949, FEMCO has remained committed to creating and providing high-quality and cost-effective steel products and services worldwide. For more information, visit www.fstshafts.com
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