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2005-02-02 - Maltby’s New Playability Factor Hailed for Read-ability

NEWARK, Ohio — The culmination of more than 10 years of research and a lifetime of experience, The GolfWorks proudly announces the publication of The Maltby Playability Factor - Understanding Golf Club Dynamics, Book One: Irons by Ralph Maltby, golf’s most comprehensive look at how and why irons perform as they do. The Maltby Playability Factor is the latest in ‘required reading’ among custom clubmakers and golf equipment designers, and is already proving to be a ‘must have’ book for anyone with a passion for understanding how golf clubs work and the history of iron design.

The Maltby Playability Factor - Understanding Golf Club Dynamics, Book One: Irons is the product of decades of research and a lifetime of experience with golf club design. For decades, Maltby has analyzed and designed irons, delving into why certain designs perform so well and are long-lived, while others seem to fade from the game quickly. Based on his experience, he developed a comprehensive system to select the right iron head designs for golfers of every playing ability, including tour professionals, and this new book translates the theory and history of iron design into a practical guide for understanding iron playability.

“Developed from Ralph Maltby’s more than 34 years of golf club design and practical fitting experience, The Maltby Playability Factor examines each of the key mass and dimensional properties of an iron head that influence playability and reviews how the head and ball behave during impact,” says Britt Lindsey, vice-president of technical services for The GolfWorks. “There’s absolutely no better technical reference for explaining the influences of an iron head on ball flight, and it also includes the playability results of most of the modern irons available today.”
 
No other researcher and club designer has energized the craft of custom club-building more than Ralph Maltby, founder of The GolfWorks and renowned ‘Father of Custom Fitting’. Described by Golf Digest as “one of the 36 most powerful men in golf” and a member of the Professional Clubmakers’ Society Hall of Fame, Maltby has influenced every aspect of modern clubmaking. In fact, Maltby wrote the book on golf club fitting, assembly, repair and dynamic playability — literally. His first best-selling book — Golf Club Design, Fitting, Alteration and Repair — a 900-page hardcover book, now in its fourth edition, is still an official reference manual of the Professional Golfers Association (PGA) of America, while another of Maltby’s books, the 2001 second edition of The Complete Golf Club Fitting Plan, is the official fitting book of the PGA. He has also written The Golf Club Assembly Manual and Golf Club Repair in Pictures, both used by golfers worldwide.

This 1st Edition of The Maltby Playability Factor - Understanding Golf Club Dynamics, Book One: Irons by Ralph Maltby has a suggested retail price of $49.95 and is scheduled to be available in mid-February. For more information on The Maltby Playability Factor or other GolfWorks products, please call 800.848.8358 or visit golfworks.com.


The GolfWorks is the golf industry’s most complete source for golf club components, clubmaking tools and supplies and technical information. Located in Newark, Ohio, The GolfWorks is celebrating its 29th year of providing clubmakers and other golf equipment professionals with the finest educational programs in the industry, along with a full line of brand name shafts and grips and a complete complement of proprietary clubhead designs. Its Maltby Design™ division provides design and manufacturing services for Tommy Armour™ and other quality golf equipment brands. For more information or for a GolfWorks catalog, call 800-848-8358 or shop on-line at www.GolfWorks.com.
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