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2004-01-19 - UST’s Shafts Up 75% at the Sony Open
FORT WORTH, TEXAS — Equipment surveys at this weekend’s Sony Open in Hawaii revealed that more PGA Tour pros are putting their trust in graphite shafts engineered by United Sports Technologies (UST), a world leader in graphite golf shafts. According to Darrell Survey results, graphite wood shafts by UST increased more than 75 percent from last year’s tournament, and UST woods outnumbered woods from Aldila, Grafalloy, Callaway and 17 other known brands.

As might be expected, UST’s brightly colored Proforce® GOLD shafts continued to be popular with professional players in 2004. But usage of last year’s hottest shafts on tour, HTD® (Harmon Tour Design®) has really surged in player demand in these first two tournaments, with 17 players on board at the Sony event.  And just for the record, that is 5 more HTD’s in play than Aldila’s NV wood shaft models and 7 more than Grafalloy’s Blue. Add this year’s most anticipated new concept, IROD™ hybrid utility shafts, throw in the exclusive ACCRA® premium shafts (10 in play this week) and you have the recipe for UST being “the Shaft” on the PGA Tour in 2004.

“Our strategy in 2004 is to support the Tour like never before,” said Gene Simpson, vice president of marketing and sales for UST Brands. “That’s why we had such a great 2003 and we are not about to let up. In 2003 we expanded the Proforce series by adding the XL, the first ultra-light weight shaft specifically designed for the new, larger head drivers.  Then, with the help of Butch Harmon and his brothers Craig, Dick and Bill, we introduced the HTD Counter Balance™ series, which quickly became arguably, the hottest shafts on Tour in 2003.”

United Sports Technologies makes graphite golf shafts for golf consumers and many original equipment manufacturers, such as Wilson Sporting Goods, Ram, Hogan, Spalding, Cobra, Adams Golf and many others. UST also produces and distributes such world-renown graphite shaft brands as Proforce, ACCRA, PURE Gold, IROD and Harmon Tour Design which are played in more than 100 tour events on the PGA, SPGA, Nationwide and European tours. Headquartered in Fort Worth, Texas, UST operates four manufacturing facilities throughout the world and produces more than four million graphite shafts a year for original equipment manufacturers and custom clubmakers. For more information about UST, please visit our website at www.ustgolfshaft.com.

©2003 United Sports Technologies. All rights reserved.
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